01
A Legacy in the Making
Brand identity and creative direction
A concept identity exploring heritage, prestige and the cultural world of motorsport.
Concept · 2025
Graphic Design
Graphic design work spanning brand identity, editorial design, print, campaigns, packaging, digital and social content.
Selected case studies
Selected graphic design projects showing how research, concept and creative direction are carried through into a coherent body of work.
01
Brand identity and creative direction
A concept identity exploring heritage, prestige and the cultural world of motorsport.
Concept · 2025
02
Campaigns, social content and publications
A conceptual Myprotein campaign showing how the brand could support university students beyond sport.
Concept · 2025
03
Editorial and print
An editorial publication examining progress, inequality and influential women throughout sporting history.
2024
04
Campaign and editorial
A self-directed conservation project encouraging awareness and practical action to protect Australia’s native wildlife.
Concept · 2026
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